If you have never read the guide, I highly suggest you download the free ebook by Steve Chazin – Marketing Apple: 5 Secrets of the World’s Best Marketing Machine.  It is short, to the point, and a great way to give you some inspiration.  I would go over it in more detail, but you really need to just go check it out for yourself – it’s completely free!

It’s an excellent guide to anyone who operates any type of business (offline or online), but the ideas and strategies that it contains are equally applicable to just about anyone who is trying to market something.  Whether you’re promoting a new product, idea, or service, these tips will help get your creative juices flowing.  The author of the ebook has first-hand knowledge of how a world-class marketing company operates as shared in this brief snippet from the ebook:

…Steve Jobs asked Steve to help him rebuild Apple’s Education marketing efforts and reconstitute the Apple University Consortium.  As such, Steve was part of the team that brough iMac to market and helped return the company to profitability by 1999.  Steve’s first-hand knowledge of how Apple turned the company around by better marketing is briefly described in this ebook.

Click here to Download -  Marketing Apple: 5 Secrets of the World’s Best Marketing Machine